How do ads influence viewers?

The function of advertisments is to persuade people to buy something, and to influence people, some techniques are used to trigger buying decisions.

When we sit down in front of the TV and we see advertisements, we let companies influence us in what we have to spend our money on. Honestly, I don't believe that I am susceptible to being influenced by advertising. And I'm sure other people think the same. However, it wouldn't be so present if it didn't work.

Advertisers sends us subliminal messages in the ads, so we will not notice we are being manipulated. These ads appear innocently in to have an influence on us.

One of the reason for advertising is simply informing people that a product exists and we can now buy it. The most people know about a product, the most products will be sold.

What ads do is influence people to buy a product and then the result will let the company know about the positive valuations and, in consecuense, they will see the negative valuations, too. So the companies will know if the product is well sold or not, and this will make them modify the product to make it more competitive.

Lots of advertising connects a product or brand with a way of life. This makes people identify with that lifestyle and make them feel attracted to the products.

In conclusion ads affect us a lot, wether if we want or not. They are very powerful and influence our lifestyle.